ISJ Theoretical & Applied Science 01(45) 2017

ISPC Perspectives in science for 2017, Philadelphia, USA

Parpiev BB

INCREASING THE MARKETING ACTIVITY EFFICIENCY OF BANKS IN UZBEKISTAN.

Full Article: PDF

Scientific Object Identifier: http://s-o-i.org/1.1/TAS-01-45-20

DOI: https://dx.doi.org/10.15863/TAS.2017.01.45.20

Language: English

Citation: Parpiev BB (2017) INCREASING THE MARKETING ACTIVITY EFFICIENCY OF BANKS IN UZBEKISTAN. ISJ Theoretical & Applied Science, 01 (45): 109-112. Soi: http://s-o-i.org/1.1/TAS-01-45-20 Doi: https://dx.doi.org/10.15863/TAS.2017.01.45.20

Pages: 109-112

Published: 30.01.2017

Abstract: This article reveals the question of creating a modern banking system in Uzbekistan for the formation of the competitive environment in the credit and deposit markets. This article describes the information of a marketing strategy to attract new customers into the commercial banks, in particular, direct and indirect methods of attracting customers tasks of client business, as well as recommendations on the training of highly qualified managers.

Key words: credit market, deposit market, the banking system, competition, monobankovskaya system, commercial banks, and marketing.