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www.T-Science.org       p-ISSN 2308-4944 (print)       e-ISSN 2409-0085 (online)
SOI: 1.1/TAS         DOI: 10.15863/TAS

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ISJ Theoretical & Applied Science 04(96) 2021

Philadelphia, USA

* Scientific Article * Impact Factor 6.630


Abdullaev, A. M., & Nabieva, N. M.

Marketing strategy as the basis of efficient development of the enterprise.

Full Article: PDF

Scientific Object Identifier: http://s-o-i.org/1.1/TAS-04-96-75

DOI: https://dx.doi.org/10.15863/TAS.2021.04.96.75

Language: English

Citation: Abdullaev, A. M., & Nabieva, N. M. (2021). Marketing strategy as the basis of efficient development of the enterprise. ISJ Theoretical & Applied Science, 04 (96), 374-379. Soi: http://s-o-i.org/1.1/TAS-04-96-75 Doi: https://dx.doi.org/10.15863/TAS.2021.04.96.75

Pages: 374-379

Published: 30.04.2021

Abstract: The development of the service sector plays a huge role in today's economy. In services such key factors of economic growth as scientific knowledge, intangible forms of accumulation, information technologies, as well as integration of business activities are formed. The service industry, like any other industry, has its own peculiarities of functioning and strategic planning. from this postulate, there is an interest of managers in developing a business development strategy adapted to this area and meeting the requirements of the modern market process. In this article some theoretical and methodological questions and peculiarities of development of service sphere are considered. The world tendencies and perspectives, negative and positive factors of service sphere development, as well as peculiarities of this sector development in the Republic of Uzbekistan are analyzed.

Key words: services, sectors of services, factors of economic growth, GDP growth, traditional services, high technology services.


 

 

 

 

 

 

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